Dáil Éireann Debate, Wednesday - 16 October 2024
112. Deputy Peadar Tóibín asked the Minister for Enterprise, Trade and Employment the amount spent by his Department on traditional and online advertising in each of the past ten years and to date in 2024, in tabular form. [41804/24]
View answerDetails of advertising spend for both traditional and online advertising for the past ten years are set out in tabular form below. My Department did not undertake any online advertising until 2019.
|
Year |
Traditional Advertising Costs€ |
Online Advertising Costs€ |
Total€ |
|
2014 |
80,287 |
||
|
2015 |
532,961 |
||
|
2016 |
113,035 |
||
|
2017 |
285,859 |
||
|
2018 |
60,380 |
||
|
2019 |
170,011 |
10,644 |
180,655 |
|
2020 |
38,889 |
19,963 |
58,852 |
|
2021 |
318,793 |
48,812 |
367,605 |
|
2022 |
74,630 |
148,325 |
222,955 |
|
2023 |
134,164.92 |
90,853.34 |
225,018 |
|
2024 (to date) |
72,160.64 |
13,891.97 |
86,052.61 |
