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Departmental Advertising

Dáil Éireann Debate, Wednesday - 23 October 2024

Wednesday, 23 October 2024

Questions (18)

Peadar Tóibín

Question:

18. Deputy Peadar Tóibín asked the Taoiseach the amount spent by his Department on traditional and online advertising in each of the past ten years, and to date in 2024. [37629/24]

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Written answers

The table below details expenditure by the Department of the Taoiseach on advertising from 2015 to September 2024.

As set out below, most advertising expenditure occurred in 2020, 2021 and 2022 and relates to public information campaigns during COVID-19, which played a vital role in communicating the various strands of the pandemic including the supports made available by Government.

Year

Amount

2015

€53,666

2016

€21,815

2017

€40,616

2018

€1,895,673

2019

€33,659

2020

€17,045,754

2021

€11,601,472

2022

€1,798,829

2023

€4,808

2024 (up to end September)

€14,138

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