Dáil Éireann Debate, Thursday - 12 February 2026
622. Deputy Matt Carthy asked the Minister for Further and Higher Education, Research, Innovation and Science the amount expended by his Department and by each agency for which he is responsible on advertising, promotion, advertising companies and external communications companies or consultants in 2025 and the expected costs for 2026, in tabular form; and if he will make a statement on the matter. [11353/26]
View answerThe media spend on advertising campaigns for my department in 2025 was €574,151. Included in this spend is €190k, allocated to my Department under Housing for All funding. The spend by media agency is detailed as follows:
The projected budget for media spend in 2026 is estimated to be €300,000.
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2025 Media Spend |
|
|
Spark |
€ 554,158 |
|
Mindshare |
€ 19,993 |
|
Total |
€ 574,151 |
The information in respect of aegis bodies, within the scope of the Deputy’s question, is not held by my Department. Contact details for these bodies are set out in the attached document, should the Deputy wish to contact the aegis bodies directly with their query.
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Contact E-Mail Addresses for State Bodies under the Remit of the Department of Further and Higher Education, Research, Innovation and Science |
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Name of Body |
Dedicated Email address for the Members of the Oireachtas |
Designated Official Responsible for assisting Oireachtas Members |
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Higher Education Authority |
Oireachtas@hea.ie |
Trevor Purtill |
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Grangegorman Development Agency |
oireachtas@ggda.ie |
Nigel Thompson |
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SOLAS |
oireachtasinfo@solas.ie |
Maria Walshe |
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Skillnet Ireland |
oireachtasmembers@skillnetireland.ie |
Tracey Donnery |
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Quality and Qualifications Ireland |
ceo@qqi.ie |
Dr Lynn Ramsey |
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Léargas – The Exchange Bureau |
oireachtas@leargas.ie |
Lorraine Gilligan |
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Taighde Éireann – Research Ireland |
oireachtasqueries@researchireland.ie |
Donna McCabe |
