Referred to CSO for answer
As with all censuses, there will be comprehensive publicity campaign for Census 2027 at both national and local level. This will take place between March and May of 2027. The campaign will be across a wide variety of platforms including TV, radio, print, digital, social and outdoor advertising as well as strong PR activities. The aims of the campaign are to promote awareness of and engagement with the census and to deliver key messages (including legal obligation) about Census 2027. A letter will issue to every household at the beginning of the census field operation. Census field support officers will call to homes to offer help and support. While we expect good engagement with the census, each household is advised of their legal obligation in the census letter that will issue to every home around census time and in all following reminder letters. Information on penalties associated with non-compliance will be communicated at appropriate stages of the census field campaign.