Dáil Éireann Debate, Wednesday - 18 December 2019
231. Deputy Robert Troy asked the Minister for Business, Enterprise and Innovation the amount spent on advertising in 2018 and to date in 2019 on Brexit; and if she will make a statement on the matter. [53737/19]
Amharc ar fhreagraThe following table provides details of expenditure incurred by my Department and its Offices on Brexit advertising over the period 2018 to date.
|
2018 |
Type of Advertising |
Amount Spent € |
Campaign/Project Name |
|
Leaflet (Design and Print) |
1,324 |
Summary of Brexit Supports available to Retail Businesses |
|
|
Leaflet – Additional copies (print) |
209 |
Summary of Brexit Supports available to Retail Businesses |
|
|
Print and Delivery |
610 |
6,000 Getting Ireland Brexit Ready Guides |
|
|
Print and Delivery |
330 |
3,000 Getting Ireland Brexit Ready Guides |
|
|
Design and Print |
861 |
Brexit Preparedness leaflets for the National Ploughing Championships |
|
|
Total Expenditure incurred in 2018 |
3,334 |
||
|
2019 |
Radio Advertising |
21,914 |
Brexit Advertising Campaign |
|
National and Regional Newspaper Advertising |
69,793 |
Brexit Advertising Campaign |
|
|
Newspaper Advertising |
1,469 |
Brexit Preparedness Advertising Campaign |
|
|
Newspaper Advertising |
260 |
Brexit Preparedness Advertising Campaign |
|
|
Digital Advertisement |
185 |
Brexit Preparedness Advertising (New Brexit Times and Digital Ads) |
|
|
Total Expenditure incurred in 2019 |
93,621 |
